With the evolution of Web, and web-based marketing and branding, typography has gained significance. The selection of style and appearance for textual content is now an integral part of website design. Learn how typography makes a difference to your audience and UX (user-experience). Professionalism In the digital age, your audience makes a perception about you […]
02
Jul
Jul
SEO needs continuous updates and strategic interventions and it is difficult to stay up to date with latest changes introduced by Google and other search engines. Well-optimized websites that keep up with the changing algorithms and search parameters get increasingly more traffic after some time and that means more leads and deals. SEO is the […]
23
Jun
Jun
In 2012, Google proclaimed its inclination towards user-friendly responsive websites, which led to an immediate influx in posts related to responsive design with SEO. The biggest challenge that online business faces these days is maintaining relevance in the eyes of the search engines especially Google. With Google reigning more than 90% of the search traffic […]
19
Jun
Jun
Do you know that bad web design can impact sales and conversion rates? Poor web design needs a website redesign. No matter which industry you belong to or what company size, even so, it’s essential that you take a well-thought-out approach to your web redesign. Analyze what is working, what isn’t, and what goals you […]
18
Mar
Mar
On-page Vs. Off-page SEO optimization It’s no brainer to conclude that setting up your home in order is essential before seeking support from the external world. “Your home” in other words is your website, and by “setting it up in order” refers to doing the right on-page optimization. Digital Sprout, the leading Maryland SEO Company, […]
18
Feb
Feb
If eMarketer has its way, in 2019, eCommerce sales are expected to grow 15.1% to $605.3 billion in the US while the total retail sales are to rise 3.3% to $5.529 trillion. The below statistics from Statista also supports the claim. The visual data shows the number of digital buyers worldwide from 2014 to 2021 […]
16
Jan
Jan
If your business isn’t designed for mobile and if your customers can’t easily shop from your online store through their smartphones, you could lose half of your potential customers. The latest data is out and a real eye-opener. According to the Holiday Recap 2018 study released by Adobe in December 2018, for the first […]
26
Dec
Dec
You invested a lot of money and efforts in website design and development. You are happy that you have a stunning website to showcase your product or service. Your website receives a great deal of traffic. Awesome! But is that enough to generate revenue that matches up to your expected RoI? If an online presence […]
13
Dec
Dec
5 Useful Tips for Conversion Rate Optimization A question we often receive from people who approach us for solutions – ‘I have a great website and a fantastic list of products. But somehow visitors are not buying from my site. They browse my products, select their choices but abandon the shopping cart. Why is this […]
13
Dec
Dec
Efficient and Cost-Effective Tips for Traffic Generation You have got a great website with an eye-catching design and fabulous products. But the question is – Is your site generating traffic? Traffic generation is the backbone of any online business. If your site doesn’t generate traffic, you don’t have leads, and if you don’t have leads, […]